Certificate Programme in Mobile App User Persona Targeting

Wednesday, 17 September 2025 08:17:44

International applicants and their qualifications are accepted

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Overview

Overview

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Mobile App User Persona Targeting: Master the art of reaching the right users.


This Certificate Programme teaches you to create effective user personas for mobile app development.


Learn market research techniques and user segmentation strategies.


Develop targeted marketing campaigns and improve app engagement.


Ideal for mobile app developers, marketers, and product managers seeking to boost app adoption.


Understand user behavior and design apps that resonate with your target audience.


Gain practical skills in mobile app analytics and data-driven decision-making.


Mobile App User Persona Targeting ensures your app's success.


Enroll now and unlock the power of targeted mobile app user engagement!

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Mobile App User Persona Targeting: Master the art of reaching the right users! This certificate program equips you with cutting-edge strategies for effective mobile app marketing. Learn to create detailed user personas, conduct market research, and leverage data analytics for precise targeting. Gain in-depth knowledge of user behavior and segmentation. Boost your career prospects as a mobile marketing specialist, UX researcher, or product manager. Our unique, hands-on approach includes real-world case studies and industry expert insights, ensuring you're job-ready upon completion. Become a mobile app user persona targeting expert today!

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Understanding User Needs and Mobile App Behavior
• Mobile App User Research Methodologies (Qualitative & Quantitative)
• Defining and Developing User Personas for Mobile App Targeting
• Segmenting Mobile App Users Based on Demographics and Psychographics
• Mobile App User Persona Targeting Strategies & Best Practices
• A/B Testing and Iterative Persona Refinement
• Data Analytics for Mobile App User Persona Validation
• Case Studies: Successful Mobile App User Persona Targeting
• Legal and Ethical Considerations in Mobile App User Data Collection
• Advanced Techniques in Mobile App User Persona Development (e.g., journey mapping)

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:

1 month (Fast-track mode): 140
2 months (Standard mode): 90

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Job Role (Mobile App User Persona Targeting) Description
UX Researcher (Mobile App) Conduct user research to understand user needs and behaviours, informing app design and development. High demand for user-centered design skills.
UX Designer (Mobile App) Create user interfaces and user experiences for mobile apps, focusing on usability and aesthetics. Strong portfolio crucial for success.
UI Developer (Mobile App) Develop the visual aspects of mobile applications, translating designs into functional interfaces. Proficiency in relevant frameworks is key.
Mobile App Developer (Targeting Focus) Develop and maintain mobile applications with a strong focus on user persona targeting and personalized experiences. Experience with relevant SDKs essential.
Data Analyst (Mobile App) Analyze user data to identify trends, optimize app performance, and improve user targeting strategies. Strong analytical and statistical skills needed.

Key facts about Certificate Programme in Mobile App User Persona Targeting

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Gain a comprehensive understanding of effective Mobile App User Persona Targeting strategies through this focused certificate program. You'll learn to create detailed user personas, conduct thorough market research, and leverage data analytics to optimize your app's appeal to specific user segments.


The program's learning outcomes include mastering user research methodologies, developing actionable user personas, and implementing targeted marketing campaigns. You'll also explore A/B testing, user feedback analysis, and the application of user experience (UX) principles within the context of mobile app development and digital marketing.


The Certificate Programme in Mobile App User Persona Targeting is typically completed within a flexible 8-12 week timeframe, allowing you to balance your professional commitments with your studies. The curriculum is designed to be practical and hands-on, ensuring you develop immediately applicable skills.


This certificate program holds significant industry relevance, equipping you with the in-demand skills sought by mobile app developers, marketing professionals, and UX designers. Mastering user persona targeting translates directly into improved app engagement, increased user retention, and ultimately, greater commercial success in the competitive mobile app market. The program also covers app store optimization (ASO) and mobile analytics.


Upon completion, you will receive a valuable certificate demonstrating your expertise in Mobile App User Persona Targeting, enhancing your resume and increasing your career prospects in the ever-evolving world of mobile technology. This makes you a strong candidate for roles involving user research, UX design, and digital marketing.

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Why this course?

A Certificate Programme in Mobile App User Persona Targeting is increasingly significant in today's UK market. The UK mobile app market is booming, with a recent Ofcom report indicating over 80% of adults own a smartphone. This high penetration necessitates precise targeting to achieve optimal results. Understanding user personas – their demographics, behaviours, and motivations – is crucial for effective app marketing and development. This programme equips professionals with skills to create detailed user personas, leading to improved user experience, increased engagement, and ultimately, higher conversion rates.

Persona Age Range Interests
Young Professionals 25-35 Finance, Social Media
Students 18-24 Education, Social Networking

Mobile app user persona targeting training is essential for anyone aiming to succeed in this competitive market. The programme addresses current industry needs by focusing on practical, data-driven approaches to user research and persona development, providing participants with a valuable skillset for career advancement.

Who should enrol in Certificate Programme in Mobile App User Persona Targeting?

Ideal Audience for Mobile App User Persona Targeting Certificate Programme
This Certificate Programme in Mobile App User Persona Targeting is perfect for marketing professionals, product managers, and UX designers seeking to enhance their mobile app user research and customer segmentation skills. With over 70% of UK adults using smartphones daily (source needed), understanding mobile user behaviour is crucial. This programme will equip you with practical skills in user research methodologies, persona development, and data analysis, allowing you to create highly effective marketing campaigns and optimise app design for maximum impact. Ideal candidates possess a foundation in marketing or a related field and a desire to master the art of targeted mobile app marketing and user experience. The programme will cover advanced concepts in customer journey mapping and behavioural targeting.