Postgraduate Certificate in Strategic Social Media Planning

Monday, 23 February 2026 13:00:40

International applicants and their qualifications are accepted

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Overview

Overview

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Postgraduate Certificate in Strategic Social Media Planning: Master the art of crafting and executing winning social media strategies.


This program equips you with advanced skills in social media marketing, content strategy, and analytics.


Learn to develop data-driven social media plans, manage social media campaigns, and measure ROI.


Ideal for marketing professionals, entrepreneurs, and anyone seeking to enhance their digital marketing expertise.


Gain a competitive edge in the dynamic world of social media with our Postgraduate Certificate in Strategic Social Media Planning.


Develop your understanding of social media management tools and techniques.


Enhance your career prospects with a recognized qualification.


Explore program details and enroll today! Elevate your social media career.

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Postgraduate Certificate in Strategic Social Media Planning: Elevate your career in digital marketing with our comprehensive program. Master social media strategy, content creation, and analytics. Gain practical skills in campaign management and influencer marketing, enhancing your expertise in community engagement and social listening. This Postgraduate Certificate offers hands-on projects and expert mentorship, preparing you for leadership roles in diverse industries. Boost your employability with a globally recognized qualification and unlock exciting career prospects in social media management, digital marketing agencies, and content creation. Develop a strategic framework for impactful social media campaigns.

Entry requirements

The program operates on an open enrollment basis, and there are no specific entry requirements. Individuals with a genuine interest in the subject matter are welcome to participate.

International applicants and their qualifications are accepted.

Step into a transformative journey at LSIB, where you'll become part of a vibrant community of students from over 157 nationalities.

At LSIB, we are a global family. When you join us, your qualifications are recognized and accepted, making you a valued member of our diverse, internationally connected community.

Course Content

• Strategic Social Media Planning & Measurement
• Social Media Content Strategy & Creation (including visual content strategy)
• Social Media Analytics & Reporting (including ROI & KPI measurement)
• Social Media Advertising & Campaign Management
• Influencer Marketing & Collaboration
• Social Media Crisis Communication & Reputation Management
• Community Management & Engagement
• Legal & Ethical Considerations in Social Media
• Emerging Social Media Trends & Technologies (including AI in social media)
• Social Media for Nonprofits & NGOs (social media for good)

Assessment

The evaluation process is conducted through the submission of assignments, and there are no written examinations involved.

Fee and Payment Plans

30 to 40% Cheaper than most Universities and Colleges

Duration & course fee

The programme is available in two duration modes:
1 month (Fast-track mode): 140
2 months (Standard mode): 90

40% Cheaper

Our course fee is up to 40% cheaper than most universities and colleges.

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Awarding body

 The programme is awarded by London School of International Business. This program is not intended to replace or serve as an equivalent to obtaining a formal degree or diploma. It should be noted that this course is not accredited by a recognised awarding body or regulated by an authorised institution/ body.

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  • Start this course anytime from anywhere.
  • 1. Simply select a payment plan and pay the course fee using credit/ debit card.
  • 2. Course starts
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Got questions? Get in touch

Chat with us: Click the live chat button

+44 75 2064 7455

admissions@lsib.co.uk

+44 (0) 20 3608 0144



Career path

Career Role Description
Strategic Social Media Manager Develop and execute social media strategies, aligning with overall business goals. High demand for data-driven decision-making skills.
Social Media Marketing Specialist Focus on campaign execution, content creation, and performance analysis across various platforms. Strong understanding of social media analytics is key.
Digital Marketing Manager (with Social Media Focus) Oversee the entire digital marketing strategy, with a significant emphasis on social media channels. Requires leadership and project management skills.
Social Media Content Creator Specialises in crafting engaging content for various social media platforms. Needs strong creativity and visual storytelling abilities.
Social Media Analyst Analyze social media data, providing insights for strategic planning and optimization. Advanced analytical skills are highly sought after.

Key facts about Postgraduate Certificate in Strategic Social Media Planning

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A Postgraduate Certificate in Strategic Social Media Planning equips you with the advanced skills and knowledge to develop and execute effective social media strategies for organizations of all sizes. This program focuses on strategic planning, data analysis, and content creation for optimal social media performance.


Learning outcomes include mastering social media analytics, designing comprehensive social media strategies aligned with business objectives, understanding diverse social media platforms and their unique functionalities, and crafting compelling content that resonates with target audiences. You'll also gain expertise in social media advertising and campaign management, along with crisis communication and reputation management on social media.


The duration of the Postgraduate Certificate in Strategic Social Media Planning typically ranges from 6 to 12 months, depending on the institution and the intensity of the program. Many programs offer flexible online learning options, making them accessible to professionals balancing work and study commitments. This flexibility is a key benefit for busy working professionals in marketing, communications, and digital business.


The program's industry relevance is undeniable. In today's digital landscape, a strong social media presence is crucial for organizations across sectors. Graduates of this certificate program are highly sought-after for roles in digital marketing, social media management, content marketing, and communications. The skills acquired are immediately applicable, making this Postgraduate Certificate a valuable asset for career advancement and increased earning potential. Strong understanding of SEO, SEM, and content marketing best practices is integrated throughout the curriculum.


This Postgraduate Certificate in Strategic Social Media Planning provides a competitive edge in a rapidly evolving digital world. The program’s practical application and focus on current industry trends ensure graduates are well-prepared to excel in demanding social media roles. Expect to enhance your portfolio with demonstrable case studies showcasing your ability to create impactful campaigns.

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Why this course?

A Postgraduate Certificate in Strategic Social Media Planning is increasingly significant in today's UK market. With over 55 million UK adults using social media (source: Ofcom, 2023), effective social media strategies are crucial for businesses of all sizes. This professional qualification equips individuals with the advanced skills needed to navigate the complex landscape of social media marketing, meeting the growing industry demands.

The demand for professionals with expertise in strategic social media planning is high, reflecting current trends. A recent survey (hypothetical data for illustrative purposes) indicates a significant skills gap in this area:

Skill Demand Supply
Strategic Social Media Planning High Low
Social Media Analytics Medium Medium
Content Creation High Medium

Who should enrol in Postgraduate Certificate in Strategic Social Media Planning?

Ideal Audience for a Postgraduate Certificate in Strategic Social Media Planning Description
Marketing Professionals Experienced marketers seeking to enhance their digital marketing skills and elevate their social media strategies to drive business growth. According to a recent UK study, 80% of businesses use social media for marketing, highlighting the demand for skilled professionals.
Public Relations Specialists PR professionals aiming to integrate social media into their communication plans for improved brand reputation management and crisis communication. Effective social media content planning is vital for successful PR campaigns.
Entrepreneurs & Small Business Owners Ambitious entrepreneurs and small business owners looking to leverage social media for increased brand visibility, customer engagement, and ultimately, higher sales. Many UK SMEs rely heavily on organic social media reach.
Digital Marketing Managers Digital marketing managers responsible for overseeing social media campaigns who want to develop advanced strategic planning skills and improve campaign ROI. Data-driven social media planning is becoming increasingly important.